Bowdoin's new College Store on Maine Street opens to the public today at 10 a.m. Its opening falls at the start of Parents Weekend, which will give parents and students ample opportunity to see and experience the brand-new store.

Items such as T-shirts, sweatshirts, jackets, Under Armour, books, stationary supplies, framed prints, local merchandise, children's wear, and Bowdoin glassware are currently available for purchase.

According to College Store Supervisor Jason Harvie, the first 400 customers will receive a free gift and be entered into a raffle.

Harvie described the new College Store's warm and inviting ambiance.

"The large windows looking out onto the Brunswick mall allow plenty of bright light and sunshine," he said.

Parking is available at the Maine Street Station complex. The College Store is open from 10 a.m to 5 p.m. Monday through Saturday, and is closed on Sundays.