After adding a blog, Facebook page, Flickr account and Twitter handle over the last few years and unveiling its overhauled website this fall, it is clear that the Bowdoin Orient is no longer simply a newspaper. Recent editors-in-chief have acknowledged that these extensions of the Orient brand are experimental, and the policies and guidelines for each of these platforms have evolved over time.
With these expansions into social media, mistakes have certainly been made. Some, the editors have apologized for (see “On the record,” November 30, 2012), and some they have not. But to me, no mistake has been quite as troubling as the Orient’s decision to repost tweets from prospective students who had been accepted, wait-listed and rejected from Bowdoin over Spring Break.
On March 22, the Orient’s Twitter account @bowdoinorient retweeted 13 tweets by high school seniors responding to their decision letters from the Office of Admissions. One of those 13 tweets was from a prospective student who had been accepted, and it read, “Just got accepted into Bowdoin! #woooooo #polarbear #wooooo.”